Mind Echo Podcast

Building a Hardware Startup to Accelerate the Circular Economy | Johann Oevermann | Episode #4

Alonso Rondon Tello Season 1 Episode 4

Building a Hardware Startup to Accelerate the Circular Economy

In this episode of the Mind Echo Podcast, we sit down with Johann Oevermann, co-founder of CircleCube, to explore how hardware innovation is powering the circular economy. CircleCube is on a mission to make reusable packaging as convenient as disposables with smart reverse vending machines.

We discuss:
✅ The challenges and rewards of launching a hardware startup
✅ How automation and smart tech drive sustainability
✅ The role of convenience in making reusables mainstream
✅ Why hardware startups are crucial for the future of circularity
✅ The balance between business growth and continuous innovation
✅ Johann’s journey towards tech entrepreneurship
✅ The challenges of running a startup with multiple co-founders
✅ Why real-world user feedback is essential in product development

About Johann Oevermann:
Johann has a background in agriculture and business management and has worked across multiple industries, from sales to product development. His passion for problem-solving led him to co-found CircleCube, where he’s tackling waste reduction through automation.

🎧 Listen now and learn how smart return systems are changing the game.